LAST BLOG

اَلسَّلاَمُ عَلَيْكُمْ وَرَحْمَةُ اللهِ وَبَرَكَا تُهُ

WHAT HAVE I LEARNED TODAY

Assalaminualaikum. Today's post will be the last post for this semester, I guess. This is because this individual assignment of updating blog must be submitted to Dr Ummi by 22th December.

This week, no face to face lecture is conducted but Dr Ummi ask to do online forum about "After discussing the SM from an Islamic perspective, please share an example of how Rasullallah SAW or his Sahabah or the Khalifahpracticing strategy during their time."

GROUP TASK

لسَّلاَمُ عَلَيْكُمْ وَرَحْمَةُ اللهِ وَبَرَكَا تُهُ

WHAT HAVE I LEARNED TODAY

This week Dr. Ummi ask our class to build group. then I in to group 4. after that Dr. Ummi asks to build an object using newspaper then explain their vision, mission, objective and strategy.

so our group discussions to develop a smartphone with having good apps to Muslim. then our name product is  I-TAKWA. The specialization of our product is the old people can use a smartphone to read al Quran, to pay zakat, to know the prayer time and can find halal places to eat without any internet.

GENERATING ALTERNATIVE STRATEGIES USING PORTFOLIO MODELS

اَلسَّلاَمُ عَلَيْكُمْ وَرَحْمَةُ اللهِ وَبَرَكَا تُهُ

WHAT HAVE I LEARNED TODAY

PORTFOLIO MODELS:

↱ BCG ( Boston Consulting Group Model)

↱General Electric

↱Shell

↱The internal-external matrix

1) BCG 

       = Based on the product life cycle theory that can be used to determine what priorities should be given in the product portfolio of a business unit.

1. Stars (high growth, high market share)

    = use large amounts of cash and are leaders in the business so they should also generate large amounts of cash.

    = Frequently roughly in balance on net cash flow. However, if needed any attempt should also generate large amounts of cash

2. Cash Cows (low growth, high market share)

      = profits and cash generation should be high, and because of the low growth, investments needed

should be low. keep profits high

      = Foundation of a company.

3. Dogs (low growth, low market share)

= avoid and minimize the number of dogs in a company.

=beware of expensive 'turn around plans'

=deliver cash, otherwise liquidate.

4. Question Marks (high growth, low market share)

=have the worst cash characteristic of all, because high demands and low returns due to low market share

= if nothing is done to change the market share, question marks will simply absorb great amounts of cash and later, as the growth stops, a dog.

= either invest heavily or sell off or invest nothing and generate whatever cash it can. Increase market share or deliver cash.

2) GENERAL ELECTRIC MODEL

3) SHELL DIRECTIONAL POLICY MATRIX


4) THE INTERNAL-EXTERNAL MATRIX

The corporate Level

اَلسَّلاَمُ عَلَيْكُمْ وَرَحْمَةُ اللهِ وَبَرَكَا تُهُ

WHAT HAVE I LEARNED TODAY

Different Levels Of Strategies :

↝ Coprate level strategies 

       = Meant to be considered for the overall movement of the organization.

↝ Business level strategies

       = look at the organization from the perspective of handling to think of ways to outwit the competitors in general.

↝ Functional level strategies

       = action to be taken at the various functional or operational levels of the organization.

CORPORATE LEVEL STRATEGIES

↪ To pursue the benefit of the whole organization.

↪ Usually decided at the top management level and to bring the whole corporation to a higher-level position overall, in terms of the group's share value, profit or any respectable performance indicators.

1} Grand Strategies

•  Growth
• Stable Growth
• Turnaround
• Combination

2} Secondary level strategies

• Expands
• Integrate
• Diversify
• Reduce

3} Tactical level strategies

• Organically
• Joint venture
• Merger
• Acquisition
• Reverse Takeover
• Strategic Alliances
• Licensing/franchising

INTERNATIONAL CORPORATE LEVEL STRATEGIES

↠ Replication Strategy

↠ Global Strategy

↠Multi-Domestic Strategy

↠Transnational Strategy

The Business and Functional Level

اَلسَّلاَمُ عَلَيْكُمْ وَرَحْمَةُ اللهِ وَبَرَكَا تُهُ

WHAT HAVE I LEARNED TODAY

😁   What is business level strategies??

          =Focus on improving the competitive position of a company's or business unit's products or services within the specific industry or market segment that company or business unit services.

😃 Micheal Porter presented THREE GENERIC BUSINESS-LEVEL STRATEGIES.

              -Cost leadership

              -Differentiation

              -Focus strategy

😾 Cost Leadership Strategy

➤  Ability to produce a product or service at a cost below what competitors can achieve.

          → Example: Dell (computers), Air Asia (air travel) and Mydin (grocery stores).

         

➤  Concentrate on providing a basic and standardized product or service that can be produced at a relatively low cost and made available to a broad target market

➤ Successful implementation of the cost leadership strategy requires a consistent focus on driving costs lower relative to competitors' costs.

😾 Differentiation Strategy

➤ Creating differences in the firm's products or services by offering something that is perceived industry-wide as unique and valued by customers.

➤ Brand images, unique styling, technology.

     → Example: Harley-Davidson, Apple, and Rolex.

😾 Focus Strategy

➤ The firm competing in narrow scope within an industry. A firm following this strategy selects a segment or group or segment and tailor its strategy to serve them.

➤ Focus Strategies can occur in two forms:  cost-based focus and differentiation-based focus.

MY SWOT ANALYSIS

اَلسَّلاَمُ عَلَيْكُمْ وَرَحْمَةُ اللهِ وَبَرَكَا تُهُ

WHAT HAVE I LEARNED TODAY

STRENGTH       Hardworking in study            Early go to class            Sociable with other people	WEAKNESS           Not confidence when presentation            lack of mastering the English language           Afraid to ask the lecturer
OPPORTUNITY                   Can get good job            Work hard on something to achieve            Can work in economic industry	THREATS          Many competitors to get great job            Many good student in other university            Experienced workforce

STRATEGIC PLANNING PROCESS: THE INTERNAL ENVIRONMENTAL ANALYSIS

اَلسَّلاَمُ عَلَيْكُمْ وَرَحْمَةُ اللهِ وَبَرَكَا تُهُ

WHAT HAVE I LEARNED TODAY

                                   

INTERNAL ANALYSIS

              ➥ Analysis of information obtained from within the company.

              ➥ Identifies and evaluates the strength and weaknesses of the company.

             ➥ Major functional areas :

                  {a}. Management

                  {b}. Marketing

                  {c}. Finance

                  {D}. Operation/Production

MANAGEMENT

       

         There are FIVE basic functions of management, as follows:

        

           1} Planning

           2} Organizing

           3} Motivating

           4} Staffing

           5} Controlling

MARKETING

    ⏩  Refers to the exchange of products or services from the producer to the user.

    ⏩Marketing 4ps :

             

         ➨ Product

         ➨ Price

         ➨Place

         ➨Promotion 

   ⏩Product cycle

OPERATION/PRODUCTION

    - The process of transforming input/resources (e.g. steel.oil) into products/outputs that are of higher value to the user.

    - Break-even point analysis

FINANCIAL

SWOT ANALYSIS

TOWS MATRIX